Policy interventions focused on behavioural and human factors, and the contexts and systems that shape these factors, are likely to increase the likelihood of consumers making green purchases
Use storytelling; be honest about systemic change; invest in communicating; and avoid binaries: these are all key recommendations for organising successful society-wide conversations for the transition to Net Zero from research by the International Public Policy Observatory (IPPO).
In advance of our session on Systems Mapping: Best Approaches and What Works for Policy Design on Wednesday 1st November 2023 at 2 pm GMT – sign up for free here – IPPO launches its SEPPA Method mapping systems, evidence and power for policy action. Geoff Mulgan and Jeremy Wiliams At IPPO, systems maps are one of the tools we use to help inform better decision-making with evidence. The idea behind them is that maps of this kind allow us to better understand how often complex things work – as well as...
Upgrading our homes – why the UK needs new institutions to support the net zero transition, mobilising intelligence as much as money Download the report in PDF format Professor Sir Geoff Mulgan and Jeremy Williams All over the world countries are trying to shift their homes to more efficient, less carbon intensive sources – an essential part of strategies to get to Net Zero – and campaigners regularly take direct action to prompt more decisive action. But shifting homes to become more energy efficient is not easy, with barriers of finance, skill...
